How twin sister triathletes doubled down on sports success to raise health-startup millions from investors

How twin sister triathletes doubled down on sports success to raise health-startup millions from investors

During their last year of completing work for doctoral degrees in physiology, twin sisters Michal Mor and Merav Mor started to compete in Ironman triathlon races. The demand for peak fitness led them to the realize the importance of understanding personal metabolism, and the lack of data being collected on it through devices accessible to … Read more

The outdated health idea that’s holding women back in life and careers

The outdated health idea that’s holding women back in life and careers

Twenty-five years ago, Joanna Strober invested in a company called BabyCenter. Twenty-five years later, the company is still serving women, “a lot of women,” Strober says. She was a pregnant venture investor at the time she made the BabyCenter investment, and it helped to spark a bigger idea: for too long, she says, the storyline … Read more